Maori and Pacific opportunity

Nowhere else in the world has Māori as tangata whenua. And nowhere other than Auckland will you find such a large population of Pacific peoples in one place.

Tourism New Zealand and Tourism Auckland research shows how discovering something of Māori and Pacific culture is always high on visitors’ agendas. So making the most of these unique drawcards is a sensible part of any business plan for RWC 2011. Check out the Business Opportunities Guide for more information.

Māori and Pacific Island culture will feature widely in the tournament itself. Some of the opportunities this presents, and you may want to consider, include:

Supply to opening and closing ceremony events particularly around the opening match featuring New Zealand v Tonga Supply to cultural and festival programme, including the many live sites around the region and community engagement programmes Supply to welcome events, including team welcomes at Auckland International Airport Supply of indigenous content to official broadcasters and media agencies Interpretation/translation services for te reo Māori Merchandising and Gift programmes - contact LIM (NZ) Tourism product and tourism infrastructure – contact Tourism Auckland

Bringing an appropriate cultural dimension to your offering can be easier than you think. Consulting elders and kaumatua in your community is a good start, so explore your ideas with them.

For more information please contact:

Pacific Economic Development Agency

T: 09 836 6719

Pacific Business Trust

T: 0800 287 7526